Pomelli Ultimate Guide (November 2025)

What is Google Pomelli?

Google Pomelli is an experimental AI-powered marketing automation tool launched by Google Labs in 2025. It represents a breakthrough in AI-driven content creation for social media marketing, specifically designed for small and medium-sized businesses, marketers, and entrepreneurs who need brand-consistent marketing materials without the time or budget for traditional design services.

Why Pomelli is Different

• Automatic Brand Analysis: Simply input your website URL, and Pomelli automatically extracts your brand's color palette, custom fonts, image style, and text tone.
• Brand Consistency Guaranteed: Unlike generic AI design tools, Pomelli ensures all generated content matches your existing brand identity perfectly.
• Social Media Optimized: Creates content specifically designed for social media platforms with the right dimensions and engagement-focused layouts.
• Real-Time Natural Language Editing: Edit generated content using simple natural language commands instead of complex design tools.

Getting Started with Pomelli

Step 1: Accessing Pomelli

Pomelli is currently in public beta through Google Labs. Here's how to access it:

1. Visit labs.google.com/pomelli
2. Sign in with your Google account
3. Click "Get Started" to begin using Pomelli

Step 2: Connect Your Website

The magic of Pomelli starts with your website URL:

1. Enter Your Website URL: Paste your business website address into the input field
2. AI Brand Analysis: Pomelli automatically scans your website and extracts:
   • Color palette (primary and accent colors)
   • Typography (fonts and text styles)
   • Image style and aesthetic
   • Brand tone and voice
3. Review Brand Elements: Check the extracted brand elements and make adjustments if needed

Creating Your First Social Media Content

Step 3: Generate Content

Once your brand is analyzed, you can start generating social media marketing content:

1. Describe What You Need: Tell Pomelli what kind of content you want (e.g., "Instagram post promoting our fall coffee special")
2. AI Generation: Pomelli creates multiple variations of marketing content, all using your extracted brand elements (colors, fonts, style)
3. Review Options: Browse through the generated variations and select your favorite
4. Real-Time Editing: Use natural language commands to refine the content:
   • "Make the text larger"
   • "Change the background to a warmer tone"
   • "Add more emphasis on the discount"
   • "Make it more eye-catching"
5. Export and Publish: Download your content and publish it directly to your social media platforms

Advanced Features & Techniques

1. Brand Element Customization

While Pomelli automatically extracts brand elements from your website, you can also manually adjust them:

• Custom Color Palettes: Add or modify colors that Pomelli should use
• Font Preferences: Specify exact fonts or font families
• Image Style Guidelines: Define the visual aesthetic you prefer
• Tone Settings: Adjust the brand voice (formal, casual, playful, etc.)

2. Multi-Platform Content Generation

Generate content optimized for different social media platforms simultaneously:

• Instagram posts and stories (1080x1080, 1080x1920)
• Facebook posts and ads (1200x630)
• Twitter/X posts (1200x675)
• LinkedIn posts (1200x627)

3. Natural Language Editing Commands

Make changes without learning complex design tools:

• "Make the headline more prominent"
• "Use a brighter background"
• "Add more visual interest"
• "Make it look more professional"
• "Emphasize the call-to-action"

4. Content Variations for A/B Testing

Generate multiple variations of the same marketing message to test which performs best with your audience.

Best Practices for Amazing Results

1. Ensure a Well-Designed Website

✅ Have consistent branding on your website (same colors, fonts throughout)
✅ Use high-quality images that represent your brand aesthetic
✅ Include clear brand messaging and tone
❌ Avoid websites with inconsistent design or multiple conflicting styles

2. Be Specific About Content Needs

❌ "Make me a social media post"
✅ "Create an Instagram post promoting our weekend 20% off sale, emphasizing urgency and excitement"

3. Use Descriptive Editing Commands

Instead of vague requests like "make it better," use specific commands:

• "Make the headline text 50% larger"
• "Use a more vibrant version of our brand blue"
• "Add more whitespace around the main image"

4. Test Multiple Variations

Generate several versions of your content and A/B test them on your social media platforms to see which performs best with your audience.

5. Keep Brand Elements Updated

If you rebrand or update your website design, reconnect your URL in Pomelli so it can extract the latest brand elements.

Common Use Cases

Social Media Marketing

Perfect for small businesses and entrepreneurs who need to maintain an active social media presence. Generate brand-consistent posts for Instagram, Facebook, LinkedIn, and Twitter in minutes instead of hours or days.

Product Launches

Create a complete set of promotional materials for new product launches across all social media platforms, ensuring consistent messaging and branding.

Promotional Campaigns

Generate engaging content for sales, discounts, and special offers. Pomelli understands how to create urgency and excitement while maintaining your brand identity.

Seasonal Marketing

Quickly create holiday-themed and seasonal content that incorporates your brand colors and style with festive elements.

Event Promotion

Promote webinars, workshops, sales events, and other business activities with professional-looking social media graphics.

Current Limitations (As of November 2025)

• Regional Availability: Currently only available in the US, Canada, Australia, and New Zealand
• Static Content Only: No video or animated content generation yet
• Requires Existing Website: You need a website with clear branding for optimal results
• Social Media Focus: Optimized for social media marketing rather than print materials or other formats
• Beta Stage: Features and availability may change as the product evolves
• Internet Required: Requires stable internet connection and Google account

Next Steps

Conclusion

Google Pomelli represents a significant breakthrough in AI-powered marketing automation. By automatically analyzing your website and extracting your brand elements, it eliminates the guesswork and ensures every piece of social media content you create is perfectly aligned with your brand identity.

Whether you're a solo entrepreneur, small business owner, or marketing professional, Pomelli can save you countless hours while maintaining brand consistency across all your social media marketing efforts. The combination of automatic brand analysis, intelligent content generation, and natural language editing makes it one of the most accessible marketing automation tools available.

This guide will be updated regularly as Pomelli evolves and new features are added. Bookmark this page and check back for the latest tips, techniques, and best practices.